Wednesday, July 15, 2020

Vacationland: Tourism and Environment in the Colorado High Country

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Book by William Philpott

This was one of the books that I had to read for my graduate class on Colorado history (HIST 501 State History). It was very hard to pull information from because it was not organized well and the information was not broken into clear parts. The information ran together and then back peddles to topics previously covered. Philpott could have broken the topics into clear chapters, but choose not to. It is worth the read if you are just interested in the subject (tourism in Colorado), but it is not very good for research or being a book that pulls people into it (so basically not a fun read). Below is a detailed book analysis that I did for the class.

Tourism by its very nature will reshape the landscape to allow for more people to take part in the local activities. This has held true for Colorado and the many tourists that have been drawn to the mountains by boosters drumming up business for ski areas and other types of outdoor recreation. William Philpott looks at the links between the environment and tourism in his book Vacationland. He uses a historical approach to look at not only how tourism developed in the state, but also to show when and how people started to care about the physical changes this had on the environment.

      Philpott starts out the book with an introduction to how tourism fits into American culture and the forms that tourism takes in Colorado. He starts the history of tourism in Colorado with the rise of skiing and the early major players in the industry such as Friedl Pfeifer and Walter Paepcke. He then expanded into how skiing and images of the mountains were used by the boosters to sell Colorado to tourists. His second chapter went into the fight of the highways and how they could bring life to the mountain towns that they passed in the form of tourist dollars. By expanding roads and paving them the state would be able to offer tourists a faster and safer way to see the mountains and access recreational areas. Then chapter three goes into the worst aspects of the tourist industry on Colorado. This is shown in examples like how the early fishing industry was handled and Vail’s negative impact on both the environment (replacing nature with suburbia) and people (unaffordable housing). Then he moves into how the Granby Dam was the final turning point for people to see the damage that was being done to the mountains in the name of progress. The dam choked the Colorado River to the point that it became a trickle of what it used to be and its clear water was replaced by muddy slime. The last chapter of the book used John Denver as an example of a person using their celebrity status to try and make real environmental change while blending human use of the landscape with preserving why they are attracted to that landscape in the first place.

      A lot of Philpott’s findings could be seen as focusing on how people’s perceptions about the environment that they use for tourism changes over time. For example, as the early ski industry was building up, he focused on how people were conscious of the visual image of ski areas in the form of replicating European visuals. Early tourists treated “sightseeing as a means to cultural literacy” and their experiences as a “ritual of citizenship”[1]. It was a conquering of nature so that people could check life experiences of their to do list and be able to compete with their peers in those experiences. It took repeated damage and public outcry supported by major players, like John Denver, to get actual change to happen. His fishing example also brought up a great point that what is done in the hopes of improving recreation can actually damage it. With fishing he talked about how people fishing would complain about how easy it was to catch fish in Colorado and that the sport/fight had been removed. It had become too easy to catch fish because of the lakes and rivers being mass stocked with tame fish. This had been done in the hopes to make fishing better, but in making it easier to catch fish they had taken the fun out of it. He presented this information to show that ‘improvements’ to nature may actually upset tourists who are coming out to experience a wild version of nature instead of a tamed one. In his conclusion he sums up the book with his main message that in tourism “everything happens in an environmental context”[2]. By this he means that the environments used to sell a place in a tourism context is then affected and shaped by that tourism.

      Philpott used a wide range of materials to for his book that allowed for a validity to his points. These materials included archival collections, promotional materials, periodicals, and books by other authors. Some of the archival material was very vague as to what type it was, papers, while others such as photo collections, scrapbooks, and loose-leaf note books could have provided interesting detailed and visual representations of what was going on in Colorado. The promotional materials included advertisements and brochures from air lines, cities in Colorado, and specific businesses/organizations. The periodicals dated from 1892-1980 came from sources that had many different specializations including mining, business, motor, environmental, and skiing. The periodicals also provided perspectives from different parts of Colorado. The plains were represented by the Denver Post, the mountains had the Aspen Times and the Glenwood Springs Sage, while the western slop had the Daily Sentinel (Grand Junction), and even a perspective from outside the state in the form of the Sierra Club Bulletin out of California. These different perspectives would have helped to provide a more rounded idea tourism in Colorado. The archival collections, promotional materials, and periodicals gave Philpott a lot of primary source material that he used to build his perspectives. His more recent material came in the form of books which held the perspectives of other writers. One such book was Ski Style by Annie G. Colman which also had a large diversity of source material including primary sources to create it. By using these books Philpott was able to see how others used their source material to build other perspectives on tourism in Colorado.

      This book actually does contribute to the understanding of Colorado’s history. Instead of just looking at only a specific type of tourism, like skiing, he presented different types of recreation and how they have evolved in the state. Many of these recreation areas overlap and he talked about the conflicts that these competing interests have. This was an interesting approach when compared to other books that focus on recreation. One of them that he even used in his own research presented a specific topic, skiing, and how both it and its images evolved through time. He not only talked about the images and history, but went into how people responded to the changes as they happened. He also went into the details of how changing the environment for one type of recreation could negatively impact another type of recreation. It was these connections that made his book so strong and compelling. Natives to Colorado may have been aware of the different types of recreation and maybe even the history, but how different types of recreation impacts each other may never have been thought of by them. Overall, Philpott was able to not only talk about tourism and the environment in Colorado, but was able to link these with the experiences of both tourists and locals.



[1] Philpott, William. Vacationland: Tourism and Environment in the Colorado High Country. Seattle, Washington: University of Washington Press, 2013. P 9. 

[2] Philpott, William. Vacationland: Tourism and Environment in the Colorado High Country. Seattle, Washington: University of Washington Press, 2013. P 305.


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